Jeffrey Veen is one of the founding partners of Adaptive Path and project lead for Measure Map, the well-received web analytics tool acquired by Google in 2006. After five years with Adaptive Path, Jeff moved on to Google, where he lead the redesign of their Analytics product and managed their web apps UX team. He left Google in May, 2008, to work on personal projects.
As a strong voice for the strategic importance of design, Jeff’s influence over Adaptive Path’s direction and philosophy is undeniable. Previously, Jeffrey served as the Executive Director of Interface Design for Wired Digital and Lycos Inc., where he managed the look and feel of HotWired, the HotBot search engine, Lycos.com and others.
Jeff is an internationally sought-after speaker, author, and user experience consultant. As a consultant, Jeffrey has been involved in designing the leading blog and social media applications on the web, including Blogger, TypePad, Flickr, and more.
